K.Jacques | Rebranding concept

K.Jacques rebranding concept - K. Jacques the hallmark of family know-how; three generations have created and transformed the Tropezienne gladiator sandal into footwear of timeless elegance and quality. K. Jacques is simultaneously the story of a family, a place and a product first debuting in 1933.

In 1933, Jacques Keklikian and his wife Elise, Armenian refugees,

opened a small workshop at Allard Street in St. Tropez.
As a gifted craftman, he shared with his wife Elise

the same passion for Arts and crafts, part of their Armenian heritage.

50's advertising

Jacques’ children, Liliane, Bernard and Georges, took over the family business in 1989.

This second generation is animated by an innovation and modernity quest,

and started artistic collaborations with many fashion designers,

including J.C de Castelbajac, Vanessa Bruno, Opening Ceremony, Golden Goose and Duro Olowu.
Every year, K.Jacques develops a new collection with unprecedented lines,

but that always stays in harmony with the fashion house timeless designs

Jacqueline Rogue (1957) - Marion Cotillard (2011)

In 2011, K. Jacques was awarded the EPV: Entreprise du Patrmoine Vivant (Living Heritage Company) label, acknowledging his creativity, artisanal know-how and industrial excellence.

www.kjacques.fr

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